Arms of the Born in the North Design Studio Ltd.
Arms of the Born in the North Design Studio Ltd.
Blazon
Per bend double-bevelled Sable and Argent, in chief an increscent in base a beaver sejant erect reguardant counterchanged;
Symbolism
For the studio’s owners Christopher and Gregory Mitchell, the beaver symbolizes activity and collaboration. As this rodent is known to alter its environment to meet its needs, it also embodies adaptability and resourcefulness. With its head looking upward, where one would find the north on a map, the beaver echoes the name of the studio. The waxing moon, as a vector of change, growth and dreams, represents artistic inspiration. The division line evokes a pine tree, suggesting strength and resilience as it is a sturdy tree that stands strong against the elements. It is also a traditional symbol of peace and harmony, indicating the interconnectedness of all living things. The jagged line also evokes a lightning bolt which, in many cultures, is seen as a spark of life, signifying creativity. Black and white exemplify the ideals of simplicity and clarity that the Mitchell brothers favour as trained graphic designers. The overall design forms a nocturnal landscape which for them is iconic of their birthplace in Nova Scotia.
Crest of the Born in the North Design Studio Ltd.
Blazon
A demi-sun, its upper ray extended Argent, charged with a Mi’kmaw star disjointed Sable;
Symbolism
The eight-point Mi’kmaw star celebrates the cultural heritage of the studio’s owners. It is based on a well-known petroglyph found in Bedford, Nova Scotia, their hometown. The rising sun embodies Atlantic Canada, known as the Dawn Land in Mi’kmaw culture. An extended ray points upward, indicating a northern direction in reference to the studio’s name.
Motto of the Born in the North Design Studio Ltd.
Blazon
WORK WITH GOOD INTENTIONS;
Symbolism
WORK WITH GOOD INTENTIONS.
Supporters of the Born in the North Design Studio Ltd.
Blazon
Two black bears attired of caribou antlers standing on a mount of blueberry bushes fructed proper and issuant from barry wavy Argent and Azure;
Symbolism
The black bear embodies Mi’kmaw spirituality. The caribou stands for the Qalipu First Nation, whose Mi’kmaw name gave the English word for “caribou”; it indicates the nation to which the studio’s owners belong, as well as Newfoundland, from where their ancestors came. The bear with antlers evokes stories of shamanic transformations and how the studio turns simple ideas into creative artwork. Blueberries are part of the traditional Indigenous diet still followed by the studio’s owners. The wavy lines allude to the Atlantic Ocean. Together, these elements symbolize the wildlife and landscape of Nova Scotia, where the studio was first established.
