The Edmonton Exhibition Association Limited

Vert a saltire Or surmounted by a rose Gules seeded proper between in chief an open book proper edged Or and in base a cogwheel Argent charged with a goutte d’huile, in each flank a garb Or;

The garbs of wheat refer to agriculture while the cogwheel and drop of oil allude to the importance of industry, oil and gas to the region. The book refers to the educational aspect of the association’s mandate. The wild rose is the provincial flower of Alberta.

A torch Or enflamed proper surmounted by a horse courant Or;

The horse symbolizes horseracing and the racetrack in use since the early 20th century, which became the seat of the Canadian Derby in the late 1950s.