Brendan L'Heureux

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Vancouver, British Columbia
Grant of Arms, Flags and Badge
October 15, 2019
Vol. VII, p. 209

Arms of Brendan L'Heureux
Arms of Brendan L'Heureux
Flag of Brendan L'Heureux Flag of Brendan L'Heureux
Badge of Brendan L'Heureux
 
Arms of Brendan L'Heureux

Arms of Brendan L'Heureux

Blazon

Per pale Azure and Argent semé of cougar prints Sable, a sasquatch ambulant proper;

Symbolism

The blue refers to the ocean and Mr. L’Heureux’s home located near the coast in British Columbia. The white refers to the expression “a few acres of snow,” used by Voltaire to describe New France and Canada, where Mr. L’Heureux’s family has lived for centuries. Blue and white also allude to the flag of Scotland, where his grandmother’s family originated. The sasquatch represents the wilderness of British Columbia’s coastlines and rainforest, and embodies life at the wild edge of the world. The paw prints are those of a cougar, a swift and powerful animal native to the Saanich area, where Mr. L’Heureux grew up.

Crest

Blazon

A Steller’s jay holding a perpendiculum and perched on a human skull proper;

Symbolism

The Steller’s jay, a bold, intelligent and inquisitive bird, is the provincial bird of British Columbia, Mr. L’Heureux’s birthplace. The level highlights the importance of good social and moral standards. The skull is a reminder of the transience of life, but also a tribute to his involvement with the military, Mr. L’Heureux having been trained in a Hussar unit, whose symbol is often a skull and crossbones.

Motto

Blazon

FESTINA PRUDENTER;

Symbolism

This Latin phrase meaning “Make haste wisely” is a life principle imparted to Mr. L’Heureux in childhood. It combines the ideas of “not hesitating for fear of failing,” all the while “looking before you leap.”

Flag of Brendan L'Heureux

Flag of Brendan L'Heureux

Blazon

A standard of two points, the Arms in hoist, the fly Argent charged with the Crest between a fleur-de-lis Azure and the Badge, all separated by two bends sinister Azure;

Symbolism

The standard features elements from the Arms, the Crest, and the Badge, and repeats the same symbolism. The fleur-de-lis represents the origins of the L’Heureux family in Quebec and New France.

Flag of Brendan L'Heureux

Flag of Brendan L'Heureux

Blazon

Per pale Azure semé of cougar prints Argent and Argent semé of cougar prints Sable, a human skull per pale Argent and Sable;

Symbolism

The flag features elements from the Arms and the Crest, and repeats the same symbolism.

Badge of Brendan L'Heureux

Badge of Brendan L'Heureux

Blazon

A pentagon Argent edged Azure charged with a Nootka rose surcharged with a Steller’s jay’s head proper;

Symbolism

The Nootka rose, which is known for its sweet scent, evokes Mr. L’Heureux’s roots in southern British Columbia.

 

Background

Canada Gazette Information

The announcement of the letters patent was made on March 28, 2020 in Volume 154, page 692 of the Canada Gazette.

Letters patent granting heraldic emblems to Brendan L'HeureuxLetters patent granting heraldic emblems to Brendan L'HeureuxLetters patent granting heraldic emblems to Brendan L'Heureux

Additional Information

Creator(s)

Original concept of Brendan L’Heureux and Samy Khalid, Saguenay Herald, assisted by the heralds of the Canadian Heraldic Authority.

Painter

Melissa Aberin

Calligrapher

Kathy Feig

Recipient Type

Individual