Peter Gould McAuslan

The contents of this Register are intended for research purposes only. The heraldic emblems found in the Register may not be reproduced in any form or in any media without the written consent of the Canadian Heraldic Authority and/or the recipient.

Sutton, Quebec
Grant of Arms, Flag and Badge, with differences to Taylor William McAuslan and Todd Russell McAuslan
October 15, 2021
Vol. VIII, p. 31

Arms of Peter Gould McAuslan
Arms of Peter Gould McAuslan
Flag of Peter Gould McAuslan
Badge of Peter Gould McAuslan
Differenced Arms for Taylor William McAuslan, child of Peter Gould McAuslan Differenced Arms for Todd Russell McAuslan, child of Peter Gould McAuslan
 
Arms of Peter Gould McAuslan

Arms of Peter Gould McAuslan

Blazon

Azure a griffin’s head erased, a chief Argent semé of hop flowers Vert;

Symbolism

Blue and white are the colours of Scotland, the McAuslan ancestral home, as well as those of Quebec with its great rivers and rapids, where Mr. McAuslan’s ancestors settled and prospered. As a guardian of treasures, the griffin represents the will to protect what we value. The green hops symbolize hope and reflect the motto. The rivers, griffin and hops also refer to the brewers’ trade and to the McAuslan Brewery in Montréal, which was founded by Mr. McAuslan.

Crest

Blazon

A griffin passant Azure holding a bilberry sprig proper;

Symbolism

The walking griffin with raised right claw is the corporate emblem of the McAuslan Brewery. Here it holds a bilberry sprig, the plant badge of the Chief of the Clan Buchanan, of which the McAuslan family is a sept.

Motto

Blazon

ALL SHALL BE WELL;

Symbolism

This phrase alludes to Mr. McAuslan’s belief that things will always work out in the end. This form of the phrase is from the medieval writer and mystic Julian of Norwich.

Flag of Peter Gould McAuslan

Flag of Peter Gould McAuslan

Blazon

A banner of the Arms;

Symbolism

The symbolism of this emblem is found in other element(s) of this record.

Badge of Peter Gould McAuslan

Badge of Peter Gould McAuslan

Blazon

A griffin passant Argent on a tun fesswise Azure;

Symbolism

The griffin repeats the symbolism of the Arms, and the barrel refers to brewing.

Differenced Arms for Taylor William McAuslan, child of Peter Gould McAuslan

Differenced Arms for Taylor William McAuslan, child of Peter Gould McAuslan

Blazon

The Arms of Peter Gould McAuslan within a bordure Argent during his father’s lifetime; This individual will ultimately inherit the Arms;

Differenced Arms for Todd Russell McAuslan, child of Peter Gould McAuslan

Differenced Arms for Todd Russell McAuslan, child of Peter Gould McAuslan

Blazon

The Arms of Peter Gould McAuslan within a bordure per chief Azure and Argent;

 

Background

Canada Gazette Information

The announcement of the letters patent was made on March 19, 2022 in Volume 156, page 1206 of the Canada Gazette.

Letters patent granting heraldic emblems to Peter Gould McAuslanLetters patent granting heraldic emblems to Peter Gould McAuslanLetters patent granting heraldic emblems to Peter Gould McAuslanLetters patent granting heraldic emblems to Peter Gould McAuslan

Additional Information

Creator(s)

Original concept of Bruce Patterson, Deputy Chief Herald of Canada, and Fabienne Fusade, Miramichi Herald, assisted by the heralds of the Canadian Heraldic Authority.

Painter

Melissa Aberin

Calligrapher

Yolande Lessard

Recipient Type

Individual