Meritorious Service Cross

• Awarded on: September 27, 2016
• Invested on: May 26, 2022

Nicole Rycroft, M.S.C.
Vancouver, British Columbia

Social entrepreneur Nicole Rycroft is the founder and executive director of Canopy, which forges partnerships between governments, First Nations, environmental groups and forestry companies to protect endangered forests. From stickhandling conservation agreements to convincing publishers to print books on ecologically sustainable paper, she uses determination and diplomacy to engage business executives around the world in safeguarding biodiversity.