S B R International Inc.

The contents of this Register are intended for research purposes only. The heraldic emblems found in the Register may not be reproduced in any form or in any media without the written consent of the Canadian Heraldic Authority and/or the recipient.

Toronto, Ontario
Grant of Arms, Supporters, Flag and Badge
August 15, 2008
Vol. V, p. 329

Arms of S B R International Inc.
Arms of S B R International Inc.
Flag of S B R International Inc.
Badge of S B R International Inc.
 
Arms of S B R International Inc.

Arms of S B R International Inc.

Blazon

Gules two torches in saltire surmounted by a sword Or;

Symbolism

The torches convey the idea of illumination, and therefore refer to SBR’s work in seeking the best way forward for client companies. The sword indicates discipline.

Crest

Blazon

A beaver couchant proper holding a scroll Or bound with a ribbon Sable semé of mullets Or;

Symbolism

The beaver is a Canadian animal and also a builder and a symbol of hard work. The scroll refers to the firm’s work in training, and its ribbon relates to the collar of one of the supporters.

Motto

Blazon

DISCIPLINA • FIDES • PERSEVERANTIA;

Symbolism

Meaning, “Discipline, faith, perseverance”.

Supporters

Blazon

Two moose proper each gorged with a collar Sable edged Or, that to the dexter semé of mullets, that to the sinister semé of crosses patté Or, standing on a mount of ivy Vert set with maple leaves Or, trilliums and roses Argent;

Symbolism

The moose are majestic Canadian animals. The maple leaves, trillium flowers and white roses indicate the firm’s location in Canada, Ontario, and Toronto.
Flag of S B R International Inc.

Flag of S B R International Inc.

Blazon

A banner of the Arms;

Symbolism

The symbolism of this emblem is found in other element(s) of this record.
Badge of S B R International Inc.

Badge of S B R International Inc.

Blazon

A roundel of the Arms;

Symbolism

The symbolism of this emblem is found in other element(s) of this record.
 

Background

Canada Gazette Information

The announcement of the letters patent was made on November 22, 2008 in Volume 142, page 2985 of the Canada Gazette.

Letters patent granting heraldic emblems to S B R International Inc.

Additional Information

Creator(s)

Original concept of Bruce Patterson, Saint-Laurent Herald, assisted by the heralds of the Canadian Heraldic Authority.

Painter

Ilona Jurkiewicz

Calligrapher

Shirley Mangione

Recipient Type

Civil Institution